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Six Steps to Job Search Success
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This book is a practical discussion of actionable steps (six of them!) that students can take to land a job regardless of the market. Whether the estimate is 25% unemployment or single-digit unemployment, that number doesn’t apply to any one student. For any individual, the unemployment rate is 0% or 100%. One either has a job or doesn't. When any one person is looking for a job and there is 10% unemployment, that person just wants to be one of the nine people that has a job.

Students might think even that one job is beyond their grasp. They think they don’t have the right degree. Their school is in a different location than where they’d like to work. Not enough jobs are listed or employers are visiting the campus. This type of thinking cedes control of a student's search to outside forces. It is not up to professors, schools, career services support, or recruiters to get students a job. This book is about the proactive things that students can do to get themselves a job.

In the first chapter, Six Steps to Job Search Success covers the different types of job searches: full-time job after graduation, internship, return to workforce, career change, relocation. The rest of the book is about how, regardless of the type of job search or overall market, one can be proactive and successfully land a job. This textbook outlines a structured approach, actionable steps, and stresses the importance of a student's willingness to see this through.

Six Steps to Job Search Success provides that structure with six steps anyone can take to: 1. identify the types of jobs they’d like (Step 1: Identify Your Target) 2. position themselves for these jobs (Step 2: Create A Powerful Marketing Campaign) 3. figure out what employers are looking for (Step 3: Research) 4. develop relationships with prospective employers (Step 4: Network and Interview) 5. stay connected throughout the decision-making process and fix any problems that might arise (Step 5: Stay Motivated; Organized and Troubleshoot Your Search) 6. complete their search (Step 6: Negotiate and Close the Offer).

Connie and Caroline are both former recruiters with over 40 years of combined hiring experience between them. Connie led recruiting areas for three Fortune 500 companies, and Caroline led recruiting in-house for a Fortune 500 but also as an external recruiter for established firms and start-ups. They’ve hired thousands of people from interns to senior executives. They developed the process detailed in Six Steps to Job Search Success based on how hiring works.

The authors explain that in reality, the ability to look for a job and land a job is a separate and distinct skill than any of the skills required for the job itself. The goal of their book is share their job search techniques with your students so that your students can take control of their job search, add an exceptional new job to their career and enjoy the life rewards a satisfying career can bring. If you are interested in a practical approach that can deliver results, this book is for you and your course. Order a desk copy today and see for yourself.

Subject:
Business and Communication
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Carole Ceniza-Levine
Connie Thanasoulis-Cerrachio
Date Added:
01/01/2011
Small Business Management in the 21st Century
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CC BY-NC-SA
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Small Business Management in the 21st Century offers a unique perspective and set of capabilities for instructors. The authors designed this book with a “less can be more” approach, and by treating small business management as a practical human activity rather than as an abstract theoretical concept.

The text has a format and structure that will be familiar to you if you use other books on small business management. Yet it brings a fresh perspective by incorporating three distinctive and unique themes and an important new feature (Disaster Watch) which is embedded throughout the entire text. These themes assure that students see the material in an integrated context rather than a stream of separate and distinct topics.

First, the authors incorporate the use of technology and e-business as a way to gain competitive advantage over larger rivals. Technology is omnipresent in today’s business world. Small business must use it to its advantage. We provide practical discussions and examples of how a small business can use these technologies without having extensive expertise or expenditures.

Second, they explicitly acknowledge the constant need to examine how decisions affect cash flow by incorporating cash flow impact content in several chapters. As the life blood of all organizations, cash flow implications must be a factor in all business decision-making.

Third, they recognize the need to clearly identify sources of customer value and bring that understanding to every decision. Decisions that do not add to customer value should be seriously reconsidered.

Small Business Management in 21st Century boasts a new feature called Disaster Watch scenarios. Few texts cover, in any detail, some of the major hazards that small business managers face. Disaster Watch scenarios, included in most chapters, cover topics that include financing, bankers, creditors, employees, customers who don’t pay, economic downturns, and marketing mistakes.

Subject:
Business and Communication
Finance
Management
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
David Cadden
Sandra Lueder
Date Added:
10/22/2018
Small Business Management in the 21st Century
Conditional Remix & Share Permitted
CC BY-NC-SA
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Small Business Management in the 21st Century offers a unique perspective and set of capabilities for instructors. The authors designed this book with a “less can be more” approach, and by treating small business management as a practical human activity rather than as an abstract theoretical concept.

Subject:
Business and Communication
Management
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
David Cadden
Sandra L. Lueder
Date Added:
04/24/2019
Sustainability, Innovation, and Entrepreneurship
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CC BY-NC-SA
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This book is suited for the Entrepreneurship or Innovation course with an emphasis on Sustainability or for a course devoted entirely to Sustainability.

What are the trends and forces underlying the changing character of the business-environment relationship? How they are creating significant entrepreneurial opportunities for individuals and companies? Around the world, the movement toward “sustainable development” has caused many firms to adopt policies and practices that reflect what is sometimes called a “sustainable business” or “triple bottom line” approach. “Triple bottom line” refers to the demonstration of strong performance across economic, social, and environmental indicators. Those measures serve as indicators of fiduciary responsibility to a growing set of concerned investors and therefore can help ensure access to capital. They also enable innovators to lower costs, create strategic differentiation, reduce risk, and position themselves for competitive advantage over rivals less attuned to trends.

The deep roots of sustainability thinking are now evident in widespread and increasingly visible activities worldwide, and Sustainability, Innovation, and Entrepreneurship explores this evolution; its necessity, its implications and its progression.

Subject:
Business and Communication
Economics
Social Science
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Andrea Larson
Date Added:
01/01/2011
Sustainability, Innovation, and Entrepreneurship
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CC BY-NC-SA
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This book is suited for the Entrepreneurship or Innovation course with an emphasis on Sustainability or for a course devoted entirely to Sustainability.

What are the trends and forces underlying the changing character of the business-environment relationship? How they are creating significant entrepreneurial opportunities for individuals and companies? Around the world, the movement toward “sustainable development” has caused many firms to adopt policies and practices that reflect what is sometimes called a “sustainable business” or “triple bottom line” approach. “Triple bottom line” refers to the demonstration of strong performance across economic, social, and environmental indicators. Those measures serve as indicators of fiduciary responsibility to a growing set of concerned investors and therefore can help ensure access to capital. They also enable innovators to lower costs, create strategic differentiation, reduce risk, and position themselves for competitive advantage over rivals less attuned to trends.

The deep roots of sustainability thinking are now evident in widespread and increasingly visible activities worldwide, and Sustainability, Innovation, and Entrepreneurship explores this evolution; its necessity, its implications and its progression.

Table of Contents
Chapter 1: History
Chapter 2: Sustainability Innovation in Business
Chapter 3: Framing Sustainability Innovation and Entrepreneurship
Chapter 4: Entrepreneurship and Sustainability Innovation Analysis
Chapter 5: Energy and Climate
Chapter 6: Clean Products and Health
Chapter 7: Buildings
Chapter 8: Biomaterials

Subject:
Business and Communication
Economics
Social Science
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Andrea Larson
Date Added:
01/01/2011
The Sustainable Business Case Book
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CC BY-NC-SA
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The issue of sustainability and specifically sustainable business is of increasing interest and importance to students of business and also students in the sciences, government, public policy, planning and other fields. There can be significant benefits from students learning about sustainable business from the rich experiences of business practice.

The Sustainable Business Case Book by Gittell, Magnusson and Merenda is one of the first of its kind. It combines the the theory of sustainability with key concepts, analytical information and contextual information with a collection of cases which provide insights, perspective and practical guidance on how sustainable businesses operate from different business functional area perspectives.

The Sustainable Business Case Book can be used as a stand-alone text or as a supplemental textbook for undergraduate courses that have an interest in sustainable business. While the book's primary focus is on the relationship between business and sustainability, the book can also be used in courses offered in fields other than business, including environmental and earth systems sciences, environmental studies, urban planning, economics and public policy.

The first part of The Sustainable Business Case Book, Chapter 1 through Chapter 3, introduces students to the meaning of sustainability, and the practice of sustainable business. The introductory chapters also describe key concepts, analytical frameworks, and contextual information relevant for the understanding of business sustainability. Chapter 1, defines sustainability and describes how and why businesses choose to engage in sustainable practices and how sustainable business practices relate to corporate profitability and social responsibility. Chapters 2 and 3 provide important background and contextual information affecting sustainable business practice. Chapter 2, The Science of Sustainability, reviews scientific evidence about climate change and the human and business influences on climate change. Chapter 3, Sustainability, Public Policy and Business, describes the significant role of government and public policy in sustainability, including setting the rules, regulations and laws that define the market and market opportunities for sustainable business practice.

Subject:
Business and Communication
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Matt Magnusson
Michael Merenda
Ross Gittell
Date Added:
10/26/2023
The Sustainable Business Case Book
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

The issue of sustainability and specifically sustainable business is of increasing interest and importance to students of business and also students in the sciences, government, public policy, planning and other fields. There can be significant benefits from students learning about sustainable business from the rich experiences of business practice.

The Sustainable Business Case Book by Gittell, Magnusson and Merenda is one of the first of its kind. It combines the the theory of sustainability with key concepts, analytical information and contextual information with a collection of cases which provide insights, perspective and practical guidance on how sustainable businesses operate from different business functional area perspectives.

The Sustainable Business Case Book can be used as a stand-alone text or as a supplemental textbook for undergraduate courses that have an interest in sustainable business. While the book’s primary focus is on the relationship between business and sustainability, the book can also be used in courses offered in fields other than business, including environmental and earth systems sciences, environmental studies, urban planning, economics and public policy.

The first part of The Sustainable Business Case Book, Chapter 1 through Chapter 3, introduces students to the meaning of sustainability, and the practice of sustainable business. The introductory chapters also describe key concepts, analytical frameworks, and contextual information relevant for the understanding of business sustainability. Chapter 1, defines sustainability and describes how and why businesses choose to engage in sustainable practices and how sustainable business practices relate to corporate profitability and social responsibility. Chapters 2 and 3 provide important background and contextual information affecting sustainable business practice. Chapter 2, The Science of Sustainability, reviews scientific evidence about climate change and the human and business influences on climate change. Chapter 3, Sustainability, Public Policy and Business, describes the significant role of government and public policy in sustainability, including setting the rules, regulations and laws that define the market and market opportunities for sustainable business practice.

Table of Contents
Chapter 1: Introduction to Sustainable Business and Sustainable Business Core Concepts and Frameworks
Chapter 2: The Science of Sustainability
Chapter 3: Government, Public Policy, and Sustainable Business
Chapter 4: Accountability for Sustainability
Chapter 5: Entrepreneurship, Innovation, and Sustainable Business
Chapter 6: Sustainable Business Marketing
Chapter 7: Case: Sustainable Business Entrepreneurship: Simply Green Biofuels
Chapter 8: Case: Marketing Sustainability: Seventh Generation Creating a Green Household Consumer Product
Chapter 9: Case: Brewing a Better World: Sustainable Supply Chain Management at Green Mountain Coffee Roasters, Inc.
Chapter 10: Case: Oakhurst Dairy: Operations Management and Sustainability
Chapter 11: Case: Accounting for Sustainability: How Does Timberland Do It and Why?
Chapter 12: Case: Sustainable Investing: Pax World Helping Investors Change the World
Chapter 13: Case: Strategic Mission–Driven Sustainable Business: Stonyfield Yogurt

Subject:
Business and Communication
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Matt Magnusson
Michael Merenda
Ross Gittell
Date Added:
04/24/2019
Writing for Success
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CC BY-NC-SA
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Scott McLean’s Writing for Success is a text that provides instruction in steps, builds writing, reading, and critical thinking, and combines comprehensive grammar review with an introduction to paragraph writing and composition.

Beginning with the sentence and its essential elements, this book addresses each concept with clear, concise and effective examples that are immediately reinforced with exercises and opportunities to demonstrate, and reinforce, learning.

Each chapter allows your students to demonstrate mastery of the principles of quality writing. With its incremental approach, it can address a range of writing levels and abilities, helping each student in your course prepare for their next writing or university course. Constant reinforcement is provided through examples and exercises, and the text involves students in the learning process through reading, problem-solving, practicing, listening, and experiencing the writing process.

Web/HTML version available here: https://saylordotorg.github.io/text_writing-for-success/

Subject:
Language, Grammar and Vocabulary
Literature and Composition
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Scott McLean
Date Added:
01/01/2011