Fundamentals of Business (2016) is an openly licensed (CC BY NC SA …
Fundamentals of Business (2016) is an openly licensed (CC BY NC SA 3.0) textbook designed for use in Virginia Tech’s Pamplin College of Business introductory level business course, MGT1104 Foundations of Business. This work is a project of University Libraries and the Pamplin College of Business, Virginia Tech.
A new version of this book was released in August 2018. See http://hdl.handle.net/10919/84848 for more details.
If you are an instructor reviewing, adopting, or adapting this textbook, please help us understand a little more about your use by filling out this form http://bit.ly/business-interest
See also the faculty sharing portal at: https://www.oercommons.org/groups/fundamentals-of-business-user-group/1379
Fundamentals of Business, Second Edition (2018) is an 372-page open education resource …
Fundamentals of Business, Second Edition (2018) is an 372-page open education resource intended to serve as a no-cost, faculty customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labor union contexts; marketing and pricing strategy; hospitality and tourism, accounting and finance, and personal finances. The textbook was designed for use in Virginia Tech’s Pamplin College of Business introductory level business course, MGT1104 Foundations of Business and is shared under a Creative Commons Non-Commercial ShareAlike 4.0 license.
2018 version formats include: PDF, Accessible "screen reader friendly" PDF, ePub, Mobi, XML/Pressbooks (editable), and open document format. The Pressbooks online version (HTML) is available at: https://doi.org/10.21061/fundamentals-of-business The 2016 version of this book includes editable MSWord files.
If you are an instructor reviewing, adopting, or adapting this textbook, please help us understand your use by filling out this form http://bit.ly/business-interest
Table of Contents Chapter 1: Teamwork in Business Chapter 2: The Foundations of Business Chapter 3: Economics and Business Chapter 4: Ethics and Social Responsibility Chapter 5: Business in a Global Environment Chapter 6: Forms of Business Ownership Chapter 7: Entrepreneurship: Starting a Business Chapter 8: Management and Leadership Chapter 9: Structuring Organizations Chapter 10: Operations Management Chapter 11: Motivating Employees Chapter 12: Managing Human Resources Chapter 13: Union/Management Issues Chapter 14: Marketing: Providing Value to Customers Chapter 15: Pricing Strategy Chapter 16: Hospitality and Tourism Chapter 17: Accounting and Financial Information Chapter 18: Personal Finances
Reviews of title available here: https://open.umn.edu/opentextbooks/textbooks/fundamentals-of-business