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Communications and Information Policy, Spring 2006
Conditional Remix & Share Permitted
CC BY-NC-SA
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This course provides an introduction to the technology and policy context of public communications networks, through critical discussion of current issues in communications policy and their historical roots. The course focuses on underlying rationales and models for government involvement and the complex dynamics introduced by co-evolving technologies, industry structure, and public policy objectives. Cases drawn from cellular, fixed-line, and Internet applications include evolution of spectrum policy and current proposals for reform; the migration to broadband and implications for universal service policies; and property rights associated with digital content. The course lays a foundation for thesis research in this domain.

Subject:
Applied Science
Information Science
Material Type:
Full Course
Provider:
M.I.T.
Provider Set:
M.I.T. OpenCourseWare
Author:
Field,Frank
Date Added:
01/01/2006
Developing New Products and Services
Conditional Remix & Share Permitted
CC BY-NC-SA
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Developing New Products and Services by Sanders is an outstanding contribution to market research. The book focuses on the upfront activities and ideas for new product and service development.

A central theme of Developing New Products and Services is that there is, or should be, a constant struggle going on in every organization, business, and system between delivering feature-rich versions of products and services using extravagant engineering and delivering low-cost versions of products and services using frugal engineering. Students will come away with this notion and how to manifest it as a contributing employee at any company.

A number of powerful concepts and tools are presented so your students can better understand how to facilitate new product development. For example, three templates are featured that facilitate new product and service development. The FAD (features, attributes, and design) template is used to identify the features and attributes that can be used for product and service differentiation. The Ten–Ten planning process contains two templates: an Organizational and Industry Analysis template and the Business Plan Overview template. These two templates coupled with the FAD template can be used to develop a full-blown business plan.

In addition, Developing New Products and Services includes the following topics: entrepreneurship, technology and product life cycles, product and service versioning, product line optimization, creativity, lock-in real options, business valuation, and project management.

Table of Contents
Chapter 1: Concepts in the Context of Monopolistic Competition
Chapter 2: Fundamentals of Product and Price Differentiation
Chapter 3: Differentiation in Action
Chapter 4: Dynamic Tension in Versioning and PD Curves
Chapter 5: Examples of Product Differentiation & Versioning Curves
Chapter 6: Facilitating Creativity and Innovation
Chapter 7: Conceptualizing Products/Services Using FAD
Chapter 8: Strategic Planning and Ten–Ten Planning
Chapter 9: The Ten–Ten Planning Process: Crafting a Business Story
Chapter 10: Lock-In and Revenue Growth
Chapter 11: Valuing the Business
Chapter 12: Developing a Business Plan
Chapter 13: Project Management for New Products and Services
Chapter 14: Re-priming the Business Using Real Options Concepts
Chapter 15: Wrap-Up

Subject:
Business and Communication
Marketing
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
G. Lawrence Sanders
Date Added:
04/24/2019
Developing New Products and Services
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

Developing New Products and Services by Sanders is an outstanding contribution to market research. The book focuses on the upfront activities and ideas for new product and service development.

Subject:
Business and Communication
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
G. Lawrence Sanders
Date Added:
10/26/2023
Developmental Entrepreneurship, Fall 2003
Conditional Remix & Share Permitted
CC BY-NC-SA
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This class surveys developmental entrepreneurship via case examples of both successful and failed businesses and generally grapples with deploying and diffusing products and services through entrepreneurial action. By drawing on live and historical cases, especially from South Asia, Africa, Latin America as well as Eastern Europe, China, and other developing regions, we seek to cover the broad spectrum of challenges and opportunities facing developmental entrepreneurs. Finally, we explore a range of established and emerging business models as well as new business opportunities enabled by developmental technologies developed in MIT labs and beyond.

Subject:
Business and Communication
Management
Material Type:
Full Course
Provider:
M.I.T.
Provider Set:
M.I.T. OpenCourseWare
Author:
Barahona-Martinez, Juan Carlos
Bonsen, Joost
Pentland, Alex Paul
Quadir, Iqbal
Date Added:
01/01/2003
Principles of Macroeconomics 2e
Unrestricted Use
CC BY
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Principles of Macroeconomics 2e covers the scope and sequence of most introductory economics courses. The text includes many current examples, which are handled in a politically equitable way. The outcome is a balanced approach to the theory and application of economics concepts. The second edition has been thoroughly revised to increase clarity, update data and current event impacts, and incorporate the feedback from many reviewers and adopters. Changes made in Principles of Macroeconomics 2e are described in the preface and the transition guide to help instructors transition to the second edition. The first edition of Principles of Macroeconomics by OpenStax is available in web view here.

Subject:
Economics
Material Type:
Full Course
Provider:
Rice University
Provider Set:
OpenStax College
Date Added:
06/29/2017
Principles of Macroeconomics 2e, The Macroeconomic Perspective, Measuring the Size of the Economy: Gross Domestic Product
Unrestricted Use
CC BY
Rating
0.0 stars

By the end of this section, you will be able to:

Identify the components of GDP on the demand side and on the supply side
Evaluate how economists measure gross domestic product (GDP)
Contrast and calculate GDP, net exports, and net national product

Subject:
Applied Science
Material Type:
Module
Date Added:
09/20/2018