Updating search results...

Search Resources

45 Results

View
Selected filters:
  • Saylor Textbooks
International Business
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

International Business is one of the most challenging and exciting courses to teach in the Business School. To teach a current, dynamic and complete course you need a textbook by authors as passionate and informed about International Business as you are. Carpenter and Dunung’s International Business: The Opportunities and Challenges of a Flat World provides exploration into building, leading, and thriving in global organizations in an increasingly flat world. The authors define ”Flat world“ as one where (1) service industries that dwarf manufacturing industries in terms of scale and scope, (2) an Internet that pervades life and work, and (3) networks define modern businesses, whether service or manufacturing. Carpenter and Dunung’s text is designed to speak to technologically-savvy students who see national borders as bridges and not barriers. The authors use the lexicon of international business, and additionally, develop students’ knowledge of international contexts with the aim that they may launch, run, and work in any organization that is global in scope (or is wrestling with global competition or other global threats). The textbook is organized in 5 Sections: Section 1 introduces the global business course and concludes with a chapter on seizing global opportunities. Section 2 develops student knowledge about key facets of the global business environment, while Section 3 develops knowledge about how a student or organization can exploit opportunities in that global environment. Section 4 is devoted to entrepreneurship in a flat world — this section will explore why the entrepreneurial context is changing, provide lenses for identifying and capitalizing on entrepreneurial opportunities, and Section 5 shows how key organizational activities can be managed for global effectiveness.Every chapter has five enumerated learning objectives, each of these five sections concludes with a short summary (”Key Takeaways“) and five review questions. In addition, each chapter concludes with a mini case on a unique global business that encompasses the topics shown in the chapter. The authors even provide a set of end-of-chapter questions that are mapped to AACSB learning standards, so that you will be able to measure how well students are grasping course content that aligns with the AACSB guidelines. Request a desk copy of Carpenter and Dunung’s International Business: The Opportunities and Challenges of a Flat World to experience its current and progressive look at International Business for yourself.

Table of Contents
Chapter 1: Introduction
Chapter 2: International Trade and Foreign Direct Investment
Chapter 3: Culture and Business
Chapter 4: World Economies
Chapter 5: Global and Regional Economic Cooperation and Integration
Chapter 6: International Monetary System
Chapter 7: Foreign Exchange and the Global Capital Markets
Chapter 8: International Expansion and Global Market Opportunity Assessment
Chapter 9: Exporting, Importing, and Global Sourcing
Chapter 10: Strategy and International Business
Chapter 11: Global Entrepreneurship and Intrapreneurship
Chapter 12: Winning through Effective, Global Talent Management
Chapter 13: Harnessing the Engine of Global Innovation
Chapter 14: Competing Effectively through Global Marketing, Distribution, and Supply-Chain Management
Chapter 15: Understanding the Roles of Finance and Accounting in Global Competitive Advantage

Subject:
Business and Communication
Management
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Mason Carpenter
Sanjyot P. Dunung
Date Added:
04/24/2019
International Finance: Theory and Policy
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

International Finance Theory and Policy is built on Steve Suranovic’s belief that to understand the international economy, students need to learn how economic models are applied to real world problems. It is true what they say, that ”economists do it with models.“ That’s because economic models provide insights about the world that are simply not obtainable solely by discussion of the issues.

International Finance Theory and Policy develops a unified model of the international macroeconomy. The text provides detailed descriptions of major macroeconomic variables, covers the interest rate parity and purchasing power parity theories of exchange rate determination, takes an exhaustive look at the pros and cons of trade imbalances and presents the well-known AA-DD model to explore the effects of fiscal and monetary policy under both fixed and flexible exchange rates.

The models are developed, not by employing advanced mathematics, but rather by walking students through a detailed description of how a model’s assumptions influence its conclusions. But more importantly, each model and theory is connected to real world policy issues.

The Finance Text has the following unique features: 1). Begins with an historical overview of the international macroeconomy to provide context for the theory. 2). Concludes with a detailed discussion of the pros and cons of fixed and floating exchange rate systems. 3. Provides an extensive look at the issue of trade imbalances. Readers learn techniques to evaluate whether a country's trade deficit (or surplus) is dangerous, beneficial, or benign. 4). Explains how purchasing power parity is used to make cross country income comparisons. 5). Offers clear detailed explanations of the AA-DD model. 6). Applies the AA-DD model to understand the effects of monetary and fiscal policy on GDP, the exchange rate, and the trade balance.

International Finance: Theory and Policy by Steve Suranovic is intended for a one-semester course in International Finance.

Subject:
Business and Communication
Economics
Finance
Social Science
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Steve Suranovic
Date Added:
01/01/2010
International Trade: Theory and Policy
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

International Trade: Theory and Policy is built on Steve Suranovic’s belief that to understand the international economy, students need to learn how economic models are applied to real world problems. It is true what they say, that ”economists do it with models.“ That’s because economic models provide insights about the world that are simply not obtainable solely by discussion of the issues. International Trade: Theory and Policy presents a variety of international trade models including the Ricardian model, the Heckscher-Ohlin model, and the monopolistic competition model. It includes trade policy analysis in both perfectly competitive and imperfectly competitive markets.

The text also addresses current issues such as free trade area formation and administered protection policies. The models are developed, not by employing advanced mathematics, but rather by walking students through a detailed description of how a model’s assumptions influence its conclusions. But more importantly, each model and theory is connected to real world policy issues.

The main purpose of the text is to provide a thorough grounding in the arguments concerning the age-old debate about free trade versus protectionism. This text has the following unique features: The text begins with an historical overview of trade policy issues to provide context for the theory. The text concludes with a detailed economic argument supporting free trade. The welfare analysis in the Ricardian, Heckscher-Ohlin and specific factors models emphasize the redistributive effects of free trade by calculating changes in real incomes. The trade policy chapter provides a comprehensive look at many more trade policies than are found in a printed textbook.

Subject:
Business and Communication
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Steve Suranovic
Date Added:
01/01/2010
Introduction to Contracts, Sales and Product Liability
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

This textbook provides context and essential concepts across the entire range of legal issues with which managers and business executives must grapple. The text provides the vocabulary and legal acumen necessary for businesspeople to talk in an educated way to their customers, employees, suppliers, government officials—and to their own lawyers.

Table of Contents
Chapter 1: Introduction to Law and Legal Systems
Chapter 2: Corporate Social Responsibility and Business Ethics
Chapter 3: Courts and the Legal Process
Chapter 4: Constitutional Law and US Commerce
Chapter 5: Administrative Law
Chapter 6: Criminal Law
Chapter 7: Introduction to Tort Law
Chapter 8: Introduction to Contract Law
Chapter 9: The Agreement
Chapter 10: Real Assent
Chapter 11: Consideration
Chapter 12: Legality
Chapter 13: Form and Meaning
Chapter 14: Third-Party Rights
Chapter 15: Discharge of Obligations
Chapter 16: Remedies
Chapter 17: Introduction to Sales and Leases
Chapter 18: Title and Risk of Loss
Chapter 19: Performance and Remedies
Chapter 20: Products Liability
Chapter 21: Bailments and the Storage, Shipment, and Leasing of Goods
Chapter 22: Secured Transactions and Suretyship

Subject:
Business and Communication
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Daniel Warner
Don Mayer
George Siedel
Jethro Lieberman
Date Added:
01/01/2012
Introduction to the Law of Property, Estate Planning and Insurance
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

Introduction to the Law of Property, Estate Planning and Insurance is an up-to-date textbook that covers legal issues that students must understand relating to real estate (an especially important business asset), as well as estate planning and insurance. The text is organized to permit instructors to tailor the materials to their particular approach. The authors take special care to engage students by relating law to everyday events with their clear, concise and readable style.

Table of Contents
Chapter 1: Introduction to Law and Legal Systems
Chapter 2: Corporate Social Responsibility and Business Ethics
Chapter 3: Courts and the Legal Process
Chapter 4: Constitutional Law and US Commerce
Chapter 5: Administrative Law
Chapter 6: Criminal Law
Chapter 7: Introduction to Tort Law
Chapter 8: Contracts
Chapter 9: Introduction to Property: Personal Property and Fixtures
Chapter 10: Intellectual Property
Chapter 11: The Nature and Regulation of Real Estate and the Environment
Chapter 12: The Transfer of Real Estate by Sale
Chapter 13: Landlord and Tenant Law
Chapter 14: Estate Planning: Wills, Estates, and Trusts
Chapter 15: Insurance
Chapter 16: Secured Transactions and Suretyship
Chapter 17: Mortgages and Nonconsensual Liens
Chapter 18: Bailments and the Storage, Shipment, and Leasing of Goods

Subject:
Business and Communication
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Daniel Warner
Don Mayer
George Siedel
Jethro Lieberman
Date Added:
01/01/2012
Introductory Statistics
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

This book is meant to be a textbook for a standard one-semester introductory statistics course for general education students. Our motivation for writing it is twofold: 1.) to provide a low-cost alternative to many existing popular textbooks on the market; and 2.) to provide a quality textbook on the subject with a focus on the core material of the course in a balanced presentation.

Table of Contents
Chapter 1: Introduction
Chapter 2: Descriptive Statistics
Chapter 3: Basic Concepts of Probability
Chapter 4: Discrete Random Variables
Chapter 5: Continuous Random Variables
Chapter 6: Sampling Distributions
Chapter 7: Estimation
Chapter 8: Testing Hypotheses
Chapter 9: Two-Sample Problems
Chapter 10: Correlation and Regression
Chapter 11: Chi-Square Tests and F-Tests

Access also available here: https://resources.saylor.org/wwwresources/archived/site/textbooks/Introductory%20Statistics.pdf

Subject:
Mathematics
Statistics and Probability
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Douglas Shafer
Zhiyi Zhang
Date Added:
04/24/2019
Launch! Advertising and Promotion in Real Time
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

Launch! Advertising and Promotion in Real Time is the first free, open source text for advertising and marketing classes. A new alternative to introductory texts that can cost into three figures and provide information that is extraneous or outdated, Launch! offers a basic text at no cost to students. Instead, we generate revenue through individually priced materials such as discretionary hard copies of the text (for those of you who still like to mark up your book the old-fashioned way), study guides, podcasts and streaming interviews (à la iTunes), user-generated content, advertising sales, and corporate sponsorship. There’s something else that’s really unique and cool about Launch! Welcome to the first advertising textbook written in partnership with a real-life advertising agency. It’s fine to talk about ad campaigns from the past, but we’d rather hear about one from the horse’s mouth—while it’s still happening. We’re going to teach you about the ad biz the way you’ll learn it if you choose to make it your career (and we hope you do). None of that shiny, happy, “talking heads” stuff; we’re going to take the gloves off and show you how a campaign works (and sometimes doesn’t) from the vantage point of the people who have to do it every day. Prepare to Launch!

Table of Contents
Chapter 1: Meet SS+K: A Real Agency Pitches a Real Client
Chapter 2: A User's Manual: Advertising, Promotion, and Marketing Essentials
Chapter 3: Advertising and Society
Chapter 4: Consumers and the Communications Process: SS+K Gets to Know Its Consumers
Chapter 5: Know Your Audience: SS+K Learns All About msnbc.com, Inside and Out
Chapter 6: Segment, Target, and Position Your Audience: SS+K Identifies the Most Valuable News Consumer
Chapter 7: Decide What You Can Afford to Say: msnbc.com Sets the Budget
Chapter 8: Create a Strategy: SS+K Puts Its Research to Use as the Agency Creates the Brief
Chapter 9: Choose Your Communication Weapons: SS+K Decides Upon a Creative Strategy and Media Tactics
Chapter 10: Plan and Buy Media: SS+K Chooses the Right Media for the Client's New Branding Message
Chapter 11: Execute on All Platforms: SS+K Goes into Production Overdrive
Chapter 12: Make the Message Sell: SS+K Ensures that All Components Tell the Brand Story
Chapter 13: Launch! msnbc.com's First-Ever Branding Campaign
Chapter 14: ROI: msnbc.com Decides if the Campaign Worked

Subject:
Business and Communication
Communication
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Amit Nizan
Lisa Cornell
Michael Solomon
Date Added:
01/01/2009
Law for Entrepreneurs
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

This textbook provides context and essential concepts across the entire range of legal issues with which managers and business executives must grapple. The text provides the vocabulary and legal acumen necessary for businesspeople to talk in an educated way to their customers, employees, suppliers, government officials—and to their own lawyers.

Table of Contents
Chapter 1: Introduction to Law and Legal Systems
Chapter 2: Corporate Social Responsibility and Business Ethics
Chapter 3: Courts and the Legal Process
Chapter 4: Constitutional Law and US Commerce
Chapter 5: Administrative Law
Chapter 6: Criminal Law
Chapter 7: Introduction to Tort Law
Chapter 8: Introduction to Contract Law
Chapter 9: The Agreement
Chapter 10: Real Assent
Chapter 11: Consideration
Chapter 12: Legality
Chapter 13: Form and Meaning
Chapter 14: Third-Party Rights
Chapter 15: Discharge of Obligations
Chapter 16: Remedies
Chapter 17: Products Liability
Chapter 18: Intellectual Property
Chapter 19: Insurance
Chapter 20: Relationships between Principal and Agent
Chapter 21: Liability of Principal and Agent; Termination of Agency
Chapter 22: Partnerships: General Characteristics and Formation
Chapter 23: Partnership Operation and Termination
Chapter 24: Hybrid Business Forms
Chapter 25: Corporation: General Characteristics and Formation
Chapter 26: Legal Aspects of Corporate Finance
Chapter 27: Corporate Powers and Management
Chapter 28: Securities Regulation
Chapter 29: Corporate Expansion, State and Federal Regulation of Foreign Corporations, and Corporate Dissolution
Chapter 30: Employment Law
Chapter 31: Labor-Management Relations
Chapter 32: Consumer Credit Transactions
Chapter 33: Secured Transactions and Suretyship
Chapter 34: Mortgages and Nonconsensual Liens
Chapter 35: Bankruptcy
Chapter 36: Introduction to Property: Personal Property and Fixtures

Subject:
Business and Communication
General Law
Law
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Daniel Warner
Don Mayer
George Siedel
Jethro Lieberman
Date Added:
01/01/2012
Law of Commercial Transactions
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

Law of Commercial Transactions is an up-to-date textbook that covers legal issues that students who engage in commercial transactions must understand. The text is organized to permit instructors to tailor the materials to their particular approach. The authors take special care to engage students by relating law to everyday events with their clear, concise and readable style.

Table of Contents
Chapter 1: Introduction to Law and Legal Systems
Chapter 2: Corporate Social Responsibility and Business Ethics
Chapter 3: Courts and the Legal Process
Chapter 4: Constitutional Law and US Commerce
Chapter 5: Administrative Law
Chapter 6: Criminal Law
Chapter 7: Introduction to Tort Law
Chapter 8: Introduction to Contract Law
Chapter 9: The Agreement
Chapter 10: Real Assent
Chapter 11: Consideration
Chapter 12: Legality
Chapter 13: Form and Meaning
Chapter 14: Third-Party Rights
Chapter 15: Discharge of Obligations
Chapter 16: Remedies
Chapter 17: Introduction to Sales and Leases
Chapter 18: Title and Risk of Loss
Chapter 19: Performance and Remedies
Chapter 20: Products Liability
Chapter 21: Bailments and the Storage, Shipment, and Leasing of Goods
Chapter 22: Nature and Form of Commercial Paper
Chapter 23: Negotiation of Commercial Paper
Chapter 24: Holder in Due Course and Defenses
Chapter 25: Liability and Discharge
Chapter 26: Legal Aspects of Banking
Chapter 27: Consumer Credit Transactions
Chapter 28: Secured Transactions and Suretyship
Chapter 29: Mortgages and Nonconsensual Liens
Chapter 30: Bankruptcy

Subject:
Business and Communication
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Daniel Warner
Don Mayer
George Siedel
Jethro Lieberman
Date Added:
01/01/2012
Leading with Cultural Intelligence
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

Organizations in the 21st century are in need of culturally intelligent managers and leaders. The pressure to build authentic global networks and to cultivate an appreciation and respect for cultural differences and similarities has driven cultural intelligence to the forefront of diversity and inclusion work.

Preparing today's students to be effective leaders in their professional lives requires that they hone their cultural intelligence as it is vital to working inter- and intra-culturally in today’s global economy. This unique ability to identify, recognize, and acknowledge the differences and similarities that exist between and among cultural groups and systems will set their leadership skills apart from the masses. And when applied, cultural intelligence can bridge the gap in cultural misunderstanding by creating awareness, knowledge, and patience of cultural norms and behaviors.

Table of Contents
Chapter 1: Culturally Intelligent Leadership Matters
Chapter 2: Understanding Culture
Chapter 3: Cultural Intelligence Defined
Chapter 4: Thinking About Thinking
Chapter 5: I Think I Can and I Will
Chapter 6: Adapting and Performing
Chapter 7: Cultural Intelligence in Action
Chapter 8: The Future of Cultural Intelligence

Subject:
Business and Communication
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Mai Moua
Date Added:
04/24/2019
Legal Aspects of Marketing and Sales
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

Legal Aspects of Marketing and Sales is an up-to-date textbook that covers legal issues that students who will work in marketing or with marketing managers must understand. The text is organized to permit instructors to tailor the materials to their particular approach. The authors take special care to engage students by relating law to everyday events with their clear, concise and readable style.

Table of Contents
Chapter 1: Introduction to Law and Legal Systems
Chapter 2: Corporate Social Responsibility and Business Ethics
Chapter 3: Courts and the Legal Process
Chapter 4: Constitutional Law and US Commerce
Chapter 5: Administrative Law
Chapter 6: Criminal Law
Chapter 7: Introduction to Tort Law
Chapter 8: Introduction to Contract Law
Chapter 9: The Agreement
Chapter 10: Real Assent
Chapter 11: Consideration
Chapter 12: Legality
Chapter 13: Form and Meaning
Chapter 14: Third-Party Rights
Chapter 15: Discharge of Obligations
Chapter 16: Remedies
Chapter 17: Introduction to Sales and Leases
Chapter 18: Title and Risk of Loss
Chapter 19: Performance and Remedies
Chapter 20: Products Liability
Chapter 21: Bailments and the Storage, Shipment, and Leasing of Goods
Chapter 22: Intellectual Property
Chapter 23: Antitrust Law
Chapter 24: Unfair Trade Practices and the Federal Trade Commission

Subject:
Business and Communication
Marketing
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Daniel Warner
Don Mayer
George Siedel
Jethro Lieberman
Date Added:
04/24/2019
The Legal and Ethical Environment of Business
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

Terence Lau & Lisa Johnson’s The Legal and Ethical Environment of Business is a book for today’s student, who expects learning to be comprised not only of substance, but also of interactive exercises and multimedia. This book streamlines the presentation of material to ensure that every page is relevant, engaging, and interesting to undergraduate business students, without losing the depth of coverage that they need to be successful in their academic journeys and in their professional careers. This is not Legal Environment of Business (LEB) “light.” Rather, this is LEB without risk of students’ eyes glazing over in boredom or from lack of comprehension. This is LEB presented in an exciting way, where every page is interesting to students and relevant to real life.

The authors recognize that the sheer volume of information to be covered in a LEB course makes it one of the more challenging courses for the business undergraduate. Not only do typical LEB texts read like the first year curriculum at law school, but also the LEB course is grounded in the humanities, which can make the subject even more demanding for students who are also taking statistics, economics, finance, and accounting.

Each chapter contains not only substantive law, but also illustrative videos, interactive exercises for hands-on learning, and discussion questions for critical thought. Additionally, each chapter presents “A Question of Ethics” section, which contains real world ethical dilemmas relevant to the topic under study. These videos, exercises, discussion questions, and ethics sections all provide opportunities for students to apply concepts that they are learning in the context of relevant LEB topics that shape or restrain actual decision-makers’ actions. It’s real world practice in the safety of the classroom environment.

Table of Contents
Chapter 1: Introduction to Law
Chapter 2: The Court System
Chapter 3: Litigation
Chapter 4: Alternative Dispute Resolution
Chapter 5: The Constitution
Chapter 6: Contracts
Chapter 7: Torts
Chapter 8: The Property System
Chapter 9: Intellectual Property
Chapter 10: Criminal Law
Chapter 11: Business Organizations
Chapter 12: Employment Discrimination
Chapter 13: Business in the Global Legal Environment

Subject:
Business and Communication
Finance
General Law
Law
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Lisa Johnson
Terence Lau
Date Added:
01/01/2011
Macroeconomics: Theory through Applications
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

This textbook, Macroeconomics: Theory Through Applications, centers around student needs and expectations through two premises: … Students are motivated to study economics if they see that it relates to their own lives. … Students learn best from an inductive approach, in which they are first confronted with a problem, and then led through the process of solving that problem.

Many books claim to present economics in a way that is digestible for students; Russell and Andrew have truly created one from scratch. This textbook will assist you in increasing students’ economic literacy both by developing their aptitude for economic thinking and by presenting key insights about economics that every educated individual should know.

How? Russell and Andrew have done three things in this text to accomplish that goal:

1. Applications Ahead of Theory: They present all the theory that is standard in Principles books. But by beginning with applications, students get to learn why this theory is needed.

2. Learning through Repetition: Important tools appear over and over again, allowing students to learn from repetition and to see how one framework can be useful in many different contexts.

3. A Student’s Table of Contents vs. An Instructor’s Table of Contents: There is no further proof that Russell and Andrew have created a book aimed specifically at educating students about economics than their two tables of contents.

Subject:
Economics
Social Science
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Andrew John
Russell Cooper
Date Added:
01/01/2012
Managerial Accounting
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

Kurt Heisinger and Joe Ben Hoyle believe that students want to learn accounting in the most efficient way possible, balancing coursework with personal schedules. They tend to focus on their studies in short intense segments between jobs, classes, and family commitments. Meanwhile, the accounting industry has endured dramatic shifts since the collapse of Enron and WorldCom, causing a renewed focus on ethical behavior in accounting. This dynamic author team designed Managerial Accounting to work within the confines of today’s students’ lives while delivering a modern look at managerial accounting.

Managerial Accounting was written around three major themes: Ready, Reinforcement and Relevance. This book is aimed squarely at the new learning styles evident with today’s students and addresses accounting industry changes as well.

Table of Contents
Chapter 1: What Is Managerial Accounting?
Chapter 2: How Is Job Costing Used to Track Production Costs?
Chapter 3: How Does an Organization Use Activity-Based Costing to Allocate Overhead Costs?
Chapter 4: How Is Process Costing Used to Track Production Costs?
Chapter 5: How Do Organizations Identify Cost Behavior Patterns?
Chapter 6: How Is Cost-Volume-Profit Analysis Used for Decision Making?
Chapter 7: How Are Relevant Revenues and Costs Used to Make Decisions?
Chapter 8: How Is Capital Budgeting Used to Make Decisions?
Chapter 9: How Are Operating Budgets Created?
Chapter 10: How Do Managers Evaluate Performance Using Cost Variance Analysis?
Chapter 11: How Do Managers Evaluate Performance in Decentralized Organizations?
Chapter 12: How Is the Statement of Cash Flows Prepared and Used?
Chapter 13: How Do Managers Use Financial and Nonfinancial Performance Measures?

Subject:
Accounting
Business and Communication
Management
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Joe Hoyle
Kurt Heisinger
Date Added:
04/24/2019
Mastering Public Relations
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

Our purpose in this volume is to introduce you to the concepts of strategic public relations. Our basic assumption is that you have some general knowledge of management and business terminology; we will help you to apply that to the discipline of public relations. Our text is based in current research and scholarly knowledge of the public relations discipline as well as years of experience in professional public relations practice. This text was adapted by The Saylor Foundation under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 License without attribution as requested by the work’s original creator or licensee.

Subject:
Business and Communication
Public Relations
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Date Added:
04/29/2019
Mathematical Analysis, Volume 1
Unrestricted Use
CC BY
Rating
0.0 stars

Mathematical Analysis, Volume I was written by Dr. Elias Zakon of the University of Windsor and submitted to the Open Textbook Challenge by Dr. Bradley Lucier of Purdue University. According to the preface, "One of [the] main objectives is updating the undergraduate analysis as a rigorous postcalculus course... [without losing] contacts with classical texts still widely in use."

Subject:
Mathematics
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Elias Zakon
Date Added:
04/24/2019
Microeconomics: Theory Through Applications
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

Russell Cooper and Andrew John have written an economics text aimed directly at students from its very inception. You’re thinking, “Yeah, sure. I’ve heard that before.”This textbook, Microeconomics: Theory Through Applications, centers around student needs and expectations through two premises:• Students are motivated to study economics if they see that it relates to their own lives.• Students learn best from an inductive approach, in which they are first confronted with a problem, and then led through the process of solving that problem.Many books claim to present economics in a way that is digestible for students; Russell and Andrew have truly created one from scratch. This textbook will assist you in increasing students’ economic literacy both by developing their aptitude for economic thinking and by presenting key insights about economics that every educated individual should know.How? Russell and Andrew have done three things in this text to accomplish that goal:1. Applications Ahead of Theory: They present all the theory that is standard in Principles books. But by beginning with applications, students get to learn why this theory is needed.The authors take the kind of material that other authors put in “applications boxes” and place it at the heart of their book. Each chapter is built around a particular business or policy application, such as minimum wages, the stock exchange, and auctions.Why take this approach? Traditional courses focus too much on abstract theory relative to the interests and capabilities of the average undergraduate. Students are rarely engaged and the formal theory is never integrated into the way students think about economic issues. And traditional books are organized around theoretical constructs that mean nothing to students. The authors’ applications-first approach ensures that students will not see chapters with titles like “Cost Functions” or “Short-Run Fluctuations”. They introduce tools and ideas as and when they are needed. Each chapter is designed with two goals. First, the application upon which the chapter is built provides a “hook” that gets students’ attention. Second, the application is a suitable vehicle a vehicle for teaching the principles of economics.2. Learning through Repetition: Important tools appear over and over again, allowing students to learn from repetition and to see how one framework can be useful in many different contexts.Each piece of economic theory in this text is first introduced and explained in the context of a specific application. Most are re-used in other chapters, so students see them in action on multiple occasions. As students progress through the book, they accumulate a set of techniques and ideas. These are collected separately in a “toolkit” that provides students with an easy reference and also gives them a condensed summary of economic principles for examination preparation.3. A Student’s Table of Contents vs. An Instructor’s Table of Contents: There is no further proof that Russell and Andrew have created a book aimed specifically at educating students about economics than their two tables of contents.The Student’s Table of Contents speaks to students, piquing their interest to involve them in the economics, and a Instructor’s Table of Contents with the economics to better help you organize your teaching—and frankly, you don’t need to get excited by economics, you already are.

Subject:
Business and Communication
Economics
Social Science
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Andrew John
Russell Cooper
Date Added:
01/01/2011
Money and Banking
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

The financial crisis of 2007-8 has already revolutionized institutions, markets, and regulation. Wright's Money and Banking V 2.0 captures those revolutionary changes and packages them in a way that engages undergraduates enrolled in Money and Banking and Financial Institutions and Markets courses.

Minimal mathematics, accessible language, and a student-oriented tone ease readers into complex subjects like money, interest rates, banking, asymmetric information, financial crises and regulation, monetary policy, monetary theory, and other standard topics. Numerous short cases, called "Stop and Think" boxes, promote internalization over memorization. Exercise drills ensure basic skills competency where appropriate. Short, snappy sections that begin with a framing question enhance readability and encourage assignment completion.

Subject:
Business and Communication
Finance
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Robert Wright
Date Added:
01/01/2012
Personal Finance
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

This is a comprehensive Personal Finance text which includes a wide range of pedagogical aids to keep students engaged and instructors on track. This book is arranged by learning objectives. The headings, summaries, reviews, and problems all link together via the learning objectives. This helps instructors to teach what they want, and to assign the problems that correspond to the learning objectives covered in class.Personal Finance includes personal finance planning problems with links to solutions, and personal application exercises, with links to their associated worksheet(s) or spreadsheet(s). In addition, the text boasts a large number of links to videos, podcasts, experts’ tips or blogs, and magazine articles to illustrate the practical applications for concepts covered in the text.

Subject:
Business and Communication
Finance
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Carol Yacht
Rachel Siegel
Date Added:
01/01/2009
Risk Management for Enterprises and Individuals
Conditional Remix & Share Permitted
CC BY-NC-SA
Rating
0.0 stars

This book is intended for the Risk Management and Insurance course where Risk Management is emphasized.

When we think of large risks, we often think in terms of natural hazards such as hurricanes, earthquakes or tornadoes Perhaps man-made disasters come to mind such as the terrorist attacks in the U.S. on September 11, 2001. Typically we have overlooked financial crises, such as the credit crisis of 2008. However, these types of man-made disasters have the potential to devastate the global marketplace. Losses in multiple trillions of dollars and in much human suffering and insecurity are already being totaled, and the global financial markets are collapsing as never before seen.

Risk management will be a major focal point of business and societal decision–making in the 21st century. A separate focused field of study, it draws on core knowledge bases from law, engineering, finance, economics, medicine, psychology, accounting, mathematics, statistics and other fields to create a holistic decision-making framework that is sustainable and value- enhancing. This is the subject of this book.

Also available from here: https://saylordotorg.github.io/text_risk-management-for-enterprises-and-individuals/index.html

Table of Contents
Chapter 1: The Nature of Risk: Losses and Opportunities
Chapter 2: Risk Measurement and Metrics
Chapter 3: Risk Attitudes: Expected Utility Theory and Demand for Hedging
Chapter 4: Evolving Risk Management: Fundamental Tools
Chapter 5: The Evolution of Risk Management: Enterprise Risk Management
Chapter 6: The Insurance Solution and Institutions
Chapter 7: Insurance Operations
Chapter 8: Insurance Markets and Regulation
Chapter 9: Fundamental Doctrines Affecting Insurance Contracts
Chapter 10: Structure and Analysis of Insurance Contracts
Chapter 11: Property Risk Management
Chapter 12: The Liability Risk Management
Chapter 13: Multirisk Management Contracts: Homeowners
Chapter 14: Multirisk Management Contracts: Auto
Chapter 15: Multirisk Management Contracts: Business
Chapter 16: Risks Related to the Job: Workers' Compensation and Unemployment Compensation
Chapter 17: Life Cycle Financial Risks
Chapter 18: Social Security
Chapter 19: Mortality Risk Management: Individual Life Insurance and Group Life Insurance
Chapter 20: Employment-Based Risk Management (General)
Chapter 21: Employment-Based and Individual Longevity Risk Management
Chapter 22: Employment and Individual Health Risk Management
Chapter 23: Cases in Holistic Risk Management

Subject:
Business and Communication
Finance
Management
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Etti Baranoff
Patrick Lee Brockett
Yehuda Kahane
Date Added:
01/01/2009